This story sits at the intersection of challenge and opportunity. First, the pandemic. While a time of crisis, it has also been a year of revealing numbers. Take, for instance, all the data generated from this very unique moment in our world’s history that can help us reflect on various outcomes and better prepare for comparable crises in the future.…Read More
Aimee Johnson, Chief Marketing Officer at Zillow, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
David Rabin, Vice President of Global Commercial Marketing at Lenovo, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
At the recent Penn/Wharton Women in Data Science conference in Philadelphia, Kate Johnson, president of Microsoft US, spoke with AI and Analytics for Business Executive Director Mary Purk about her career journey, managing and leading change, and Microsoft’s efforts to drive diversity and inclusion.…Read More
SEC Commissioner, Caroline Crenshaw, and Associate Professor of Accounting, Daniel Taylor, discuss the need for reform.…Read More
David Haigh, Chief Executive Officer at Brand Finance, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
Angie Klein, Vice President of Consumer Segment Marketing at Verizon Wireless, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
Amit Choudhary, Chief Operating Officer and Executive VP of Global Financial Services SBU at Capgemini, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
Andrea Zahumensky, Chief Marketing Officer of KFC US, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
Steve Barsh, Managing Partner of Dreamit Ventures, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
