Directors at IKEA Digital, Facebook and Poshmark share tips on how to succeed in the field.…Read More
Data Science is a Field Full of Opportunity, Say These Women in Leadership Roles
Wharton AI & Analytics News
The Role of Officer Race and Gender in Police-Civilian Interactions in Chicago
Diversification is a widely proposed policing reform, but its impact is difficult to assess. Researchers used records of millions of daily patrol assignment to compare the average behavior of officers of different demographic profiles working in comparable conditions.…Read More
Penn Wharton Budget Model Projects the Economic Effects of President Biden’s $1.9 Trillion COVID Relief Plan
Relief package will increase GDP in the short-term, but most direct payments will go toward household savings and produce limited stimulative effects.…Read More
Markets in Motion with Zack Anderson, CDAO at National Westminster Bank
Zack Anderson, Chief Data & Analytics Officer at National Westminster Bank and AIAB Advisory Board member, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
Markets in Motion with Jill Baskin, CMO of The Hershey Company
Jill Baskin, CMO of The Hershey Company, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
Markets in Motion with Jamie Moldafsky, CMCO at Nielsen
Jamie Moldafsky, WG’89, Chief Marketing and Communications Officer at Nielsen and AIAB Advisory Board Chairperson, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
CDO Magazine Announces Its 2021 List of Leading Academic Data Leaders
CDO Magazine names Vice Dean Eric T. Bradlow among its 2021 list of leading academic data leaders in the field of data and analytics.…Read More
Markets in Motion with Kate Sullivan, Director of Marketing and Branding at Philadelphia International Airport
Kate Sullivan, Director of Marketing and Branding at Philadelphia International Airport, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
Markets in Motion with Tina Edmundson, Global Brand & Marketing Officer at Marriott International
Tina Edmundson, Global Brand & Marketing Officer at Marriott International, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More
Markets in Motion with Vineet Sharma, Chief Operations Officer at Pizza Hut Asia Pacific
Vineet Sharma, Chief Operations Officer at Pizza Hut Asia Pacific, joined Wharton Marketing Professors Raghu Iyengar and David Reibstein for “Markets in Motion,” a series that examines how marketing leaders and others are pivoting their business strategies and innovating in a time of disruption due to the COVID-19 pandemic.…Read More