Moving Beyond AI Experimentation to Enterprise Value

A person is giving a presentation to a group of people in a lecture hall. A slide about marketing and AI is displayed on a screen.

At the third annual Wharton Business and Generative AI Conference in San Francisco, keynote speaker Lan Guan, Chief AI Officer at Accenture, shared her perspective on the evolving AI landscape and what separates companies merely experimenting from those capturing real enterprise value. Drawing on decades of consulting experience and thousands of enterprise AI projects, she highlighted where business leaders should focus their attention as AI adoption accelerates.Read More