Fall 2021 Analytics Accelerator Summit

Three people wearing masks are sitting and participating in a panel discussion. A screen in the background displays the Zillow logo and information related to a presentation.

This Fall, Analytics at Wharton successfully hosted its seventh (third virtual) Analytics Accelerator. Over the course of nine weeks, student teams, comprised of undergrads and graduates across the University, worked with real-world data to solve a unique challenge posed by their respective company sponsors. This flagship experiential learning program culminated in the Summit on November 19, 2021, when student teams presented their findings.Read More

Packing the Home Theater: What Data Analytics Shows Us About Audience Reach

A person is holding a TV remote control while another person eats popcorn. They are sitting together, suggesting a relaxed setting. Analytics Accelerator Case Study Packing the Home Theater: What Data Analytics Shows Us About Audience Reach Objective Fox Entertainment is an American television production company owned by Fox Corporation. They oversee Fox Alternative Entertainment, Bento Box Entertainment, and Tubi, Fox Entertainment's video-on-demand service. Fox Entertainment sought to establish an analyticalRead More

Social Media Users Are Lovin’ It: How Causal Impact Models Help Inform Engagement

Analytics Accelerator Case Study Social Media Users Are Lovin' It: How Causal Impact Models Help Inform Engagement Objective McDonald's, the world's largest restaurant chain by revenue, sought to examine how they could best utilize social media activities to drive sales, boost engagement, and create positive brand sentiment. To that end,Read More

Spring 2021 Analytics Accelerator

Analytics at Wharton News Spring 2021 Analytics Accelerator Despite disruptions caused by the pandemic, Wharton AI & Analytics for Business successfully hosted its sixth (second virtual) Analytics Accelerator. Over the course of nine weeks, student teams, comprised of undergrads and graduates across the University, worked with real-world data to solveRead More

Customers of A Feather Engage Together: Using K-Means Clustering to Maximize Retention

Analytics Accelerator Case Study Customers of A Feather Engage Together: Using K-Means Clustering to Maximize Retention Objective NeuroFlow is a healthcare technology and analytics company enabling behavioral health access and engagement to improve outcomes, overall wellness, and costs of care. High user engagement rates set NeuroFlow apart from the increasinglyRead More

Case Studies at a Glance: McDonald’s

Analytics Accelerator Case Study Case Studies at a Glance: McDonald's About the Analytics Accelerator Every fall and spring semester, Analytics at Wharton hosts the Analytics Accelerator, an experiential learning program that pairs students with a company to solve a real-world business problem using the company’s actual datasets and the latestRead More

Fall 2020 Analytics Accelerator A Global Affair

Map showing global locations of Wharton Analytics Accelerator students and companies, marked with pins across North America, Europe, and Asia.

Despite disruptions caused by the pandemic, Wharton Customer Analytics successfully hosted its fifth (first virtual) Analytics Accelerator. Over the course of six weeks, student teams worked with real-world data to solve a unique challenge posed by their respective company sponsors.Read More

Case Studies at a Glance: NeuroFlow

Analytics Accelerator Case Study Case Studies at a Glance: NeuroFlow About the Analytics Accelerator Every fall and spring semester, Analytics at Wharton hosts the Analytics Accelerator, an experiential learning program that pairs students with a company to solve a real-world business problem using the company’s actual datasets and the latestRead More

Two Prices Diverge in the Wood

Analytics Accelerator Case Study Two Prices Diverge in the Wood: Using Random Forest Modeling to Optimize Price Recommendations About Essity Essity is a global hygiene and health company, with its headquarters in Stockholm, Sweden. The products portfolio contains one-use products such as tissue paper, baby diapers, feminine care, incontinence products,Read More