Wharton Human-AI Research

Why Adding a Human Doesn’t Automatically Make AI Better

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The assumption that humans plus AI will always outperform either alone has become a cornerstone of how organizations are deploying AI today. But what if that assumption is wrong — or at least, far more complicated than we think? In Episode 4 of AI Horizons,  Prasanna “Sonny” Tambe, faculty co-director of Wharton Human AI Research, hosted Gérard Cachon, Fred R. Sullivan Professor of Operations, Information, and Decisions at the Wharton School, and Alex Moehring, assistant professor at Purdue University’s Daniels School of Business, to examine the real-world friction points in human-AI collaboration. Drawing on empirical research and economic theory, the conversation challenged some of the most widely held beliefs about how humans and AI work together, and offered a more grounded way forward.…Read More

The Real Barrier to AI Agent Adoption Isn’t Technology — It’s Psychology

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On April 22, the AI Horizons webinar series from Wharton Human-AI Research (WHAIR) examined why AI agent adoption keeps stalling, and what the research says leaders should do differently. In this episode, Stefano Puntoni, faculty co-director of WHAIR and the Sebastian S. Kresge Professor of Marketing at the Wharton School, joined Thomas McKinlay, founder of Science Says, to present the Wharton Blueprint for AI Agent Adoption. Drawing on academic research and expert interviews with leaders at Google, ServiceNow, Zapier, and Workato, the two unpacked the psychological barriers slowing adoption — and the design strategies that can overcome them. …Read More

How to Build an Organization Where Creativity Actually Thrives

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On April 16, 2026, Wharton Human-AI Research (WHAIR) continued its AI Horizons webinar series with a conversation on one of the most pressing challenges in business today: how to build organizations that are genuinely creative in an age of AI. Host Kartik Hosanagar, faculty co-director of WHAIR, was joined by Yoram (Jerry) Wind, Lauder Professor Emeritus and professor of marketing at the Wharton School, and Margherita Pagani, director of the SKEMA Center for Artificial Intelligence.…Read More

Are We Being Deskilled by AI? What Business Leaders Need to Know

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On April 9, Wharton Human-AI Research (WHAIR) launched their spring 2026 AI Horizons webinar series dedicated to exploring the human side of artificial intelligence. In the first installment, WHAIR faculty co-director Robert (Bob) Meyer sat down with Shiri Melumad, a Wharton marketing professor and leading researcher on how smart technology shapes human psychology and behavior.…Read More

From Hype to Habit: How AI Is Actually Transforming Business

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AI is moving at a blistering pace, with new developments in models and their impact on the business world, it can be hard to keep up. Luckily, we have experts like Ritcha Ranjan, Senior Vice President of Product at Expedia Group and Advisory Board Member with the Wharton AI & Analytics Initiative, to help us make sense of it all. In a recent interview with Eric Bradlow, Vice Dean of AI & Analytics at Wharton, the pair helped make sense of the current state of AI. Here are the key takeaways from their conversation.…Read More

How Disruptive Will Generative AI Be?

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In the latest AI Horizons Webinar, hosted by Wharton Human AI Research (WHAIR), Michael G. Jacobides, Sir Donald Gordon Professor of Entrepreneurship and Innovation at London Business School, joined Stefano Puntoni, Faculty Co-Director of WHAIR to discuss how generative AI is reshaping industries, business models, and organizations. Here are the key takeaways from their discussion.…Read More

How AI Shapes Creativity: Expanding Potential or Narrowing Possibilities?

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On September 25, 2025, Wharton Human-AI Research (WHAIR) hosted an AI Horizons webinar exploring how AI impacts the quality and diversity of creative ideas. The discussion was led by Kartik Hosanagar, Faculty Co-Director of Wharton Human-AI Research, joined by Anil Doshi, Associate Professor, UCL School of Management, Oliver Hauser, Professor of Economics, University of Exeter, and Léonard Boussioux, Assistant Professor, University of Washington. Each of the speakers drew from recent research they conducted, and together their panel examined how AI influences innovation across industries, highlighting both opportunities and risks.…Read More

AI Horizons: Safety, Ethics, and Data Rights in the Age of AI

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In conversation with Lynn Wu, Associate Professor of Operations, Information and Decisions at the Wharton school, Carnegie Mellon University professor and AI researcher Beibei Li explained how data, especially human-labeled data, drives AI progress, and why today’s data markets are both unfair and unsustainable. Here are the key lessons for business leaders.…Read More

Are We Building Sentient Machines? Anil Seth on Consciousness, AI, and the Illusion of Reality

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In this episode of Creative Intelligence, host Kartik Hosanagar is joined by Professor Anil Seth, neuroscientist and author of Being You, to explore one of the most profound and unsettling questions of the AI era: can machines ever become conscious, and would we know it if they did?…Read More

How GenAI Is Reshaping Business: Key Lessons from the 2025 Wharton Global Forum

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At the 2025 Wharton Global Forum in San Francisco, Professor Kartik Hosanagar, Faculty Co-Director of Wharton Human-AI Research and host of Creative Intelligence, moderated a powerhouse panel on “The Generative AI Ecosystem,” featuring leaders from Microsoft, GrowthCurve Capital, T. Rowe Price, Newfront, and HongShan Capital Group. Their discussion unpacked how generative AI is evolving beyond hype and into a transformational force for business. These six key takeaways reveal how organizations can prepare, adapt, and lead in this new era.…Read More