Across industries, companies are applying artificial intelligence to their businesses, with mixed results.…Read More
Five Strategies for Putting AI at the Center of Digital Transformation
Wharton AI & Analytics News
Wharton Prof. Eric Bradlow on Business and Sports Analytics
As part of Wharton’s “Fast Forward: COVID-19” video series, Prof. Eric Bradlow – the Vice Dean of Analytics at Wharton – looks ahead to the future through the lens business and sports analytics.…Read More
Women in Data Science: Changing the Paradigm
With a consistently growing number of degrees awarded in data science each year, women in analytics are moving from having been underrepresented to growing in numbers and taking on leadership roles.…Read More
How Data Analytics is Upending Baseball
Sharing Knowledge@Wharton article and a podcast with Professor Abraham Wyner and MLB player Brendan Harris discussing how increased reliance on analytics is changing Big League rosters.…Read More
Weitzman Team Wins Wharton Datathon for Game Powerhouse Electronic Arts
Analytics at Wharton News Weitzman Team Wins Wharton Datathon for Game Powerhouse Electronic Arts A team of Weitzman students won the latest datathon organized by the AI and Analytics for Business (AIAB) for Electronic Arts (EA), the entertainment company behind such hit games as FIFA 17 and The Journey. The winning students were Master of…Read More
Students Analyze Ferrero’s Advertising Spend Data to Help Improve ROI
Nikki Bowser, WG’21, and Erin Breland, head of global business intelligence and analytics at Ferrero, discuss the Wharton Analytics Accelerator project Nikki’s student team pursued. The students looked at Ferrero’s TV product advertising across all markets to see if they could improve ROI.…Read More
AI & Data Collection: Is Privacy As We Know It Over?
The advent and use of artificial intelligence – or AI – is leading to deeper conversations about the influence this technology will have in the years ahead, particularly as it relates to data collection and privacy.…Read More
How a Penn/Wharton Student Team Is Helping the Barnes Foundation Reach Bigger Audiences
The Barnes Foundation participated in the Analytics Accelerator to develop an integrated predictive analytics model that could inform pricing, attendance behavior revenue, and programs. …Read More